Guide

Product launch videos: the fastest way to make one that looks funded

A launch video does one job: make someone understand the product and want it in under 30 seconds. Here's the recipe, and how to get it made without a production team.

The options, ranked

  1. 1.Motionly

    Free (3 videos) · from $20/mo

    Best for: a finished launch video from your URL in about two minutes

    Motionly is an AI ad service for SaaS and app founders: paste your product URL and it delivers a finished, brand-accurate motion video ad — real UI, voiceover, music — in about two minutes, from $20/month.

  2. Best for: quick recorded walkthroughs

    Record and lightly polish a demo.

  3. 3.Canva

    Free · Pro

    Best for: template-based DIY

    Build from templates by hand.

  4. 4.Freelance motion designer

    $500–$5,000

    Best for: bespoke launch film

    Custom, slower, pricier.

How to choose

  • Open on the product, not the logo.
  • One benefit per shot; text on screen matches the voiceover word for word.
  • 20–40 seconds. Vertical for social, landscape for the site.
  • Ship with music and a single clear call to action.

Get your first ad free

Paste your product URL. About two minutes. No credit card.

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