AI explainer video maker
An explainer video makes an unfamiliar idea easier to understand through a sequence of visuals and narration. Motionly can help present a product or service with branded motion, voiceover and music. Start with the question your viewer needs answered.
When to use this workflow
Business owners, educators within a company and marketing teams introducing a product or process in plain language.
A motion video example
An existing example from our public showcase, included to illustrate the visual style. The storyboard below is a separate sample brief you can adapt. Explore more videos.
What to bring
Write the explanation in everyday language. Identify the audience, the one concept to teach and an example they will recognize. Supply approved facts and remove jargon that requires another explanation.
A storyboard you can adapt
Name the problem
Describe the situation before introducing your solution.
Explain the mechanism
Show how the solution works in two or three understandable steps.
Use a concrete example
Follow a person, object or task through the process.
Recap the takeaway
End with what the viewer now understands and a relevant next step.
Copy this video brief
Replace the bracketed fields with your product details, then paste the brief into Motionly with your URL.
Create a 40-second explainer about [product/process] for [audience]. Explain [main idea] using [concrete example]. Structure it as problem, how it works, example and takeaway. Use plain language, branded graphics and calm narration. Only use these facts: [facts].
Review before sharing
- Each scene explains one idea.
- Narration and on-screen visuals support each other.
- The example is accurate and understandable to a beginner.
What this workflow delivers
Review educational, technical and numerical claims yourself. A polished animation does not establish that its explanation is correct.
Choose a supported output format for the destination, then review the rendered video. See current plans and credits before starting a larger production run.
Common questions
How long should an explainer be?
Choose enough time to explain one idea comfortably. The 40-second brief here is a starting structure, not a requirement. Split a complicated topic into several focused videos.
Should I use an avatar?
A presenter can help when personal delivery matters. Product visuals and motion graphics are useful when the thing being explained needs to remain the focus.
Make a video for your product
Bring your URL and an adapted brief. Review the result, then refine it in chat.
Related video workflows
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